Kendrick Lamar isn't wasting any time in keeping his name buzzing in the new year. The West Coast emcee delivers a new video for his Hit-Boy-produced 'Backseat Freestyle.' The song sits on his lauded LP, 'good kid, m.A.A.d city.'

The TDE signee welcomes viewers into his life, introducing them to his weed-smoking father and an ass-shaking Sherane, who demonstrates her talents while gyrating in front of a Cadillac.

Before the black-and-white clip ends, Lamar proves how far he's come by taking a trip around the world to Paris where he stands in front of the Eiffel Tower, a fixture in the song's lyrics.