Future Teams Up With NEFF Headwear to Launch Clothing Line [VIDEO]
Future stays winning. The Atlanta rapper-producer had one hell of successful year and now he's closing it out with a new venture. The "Diamonds Dancing" rapper has teamed up with NEFF Headwear, a snow and skate headwear company, to launch a new apparel collection.
"My music, just like NEFF clothing, cannot be confined," said Future in a press release. "I wanted to collaborate on a collection with a brand that I knew people would love. I want everyone to have a little bit of my signature style in their wardrobes."
The feeling was mutual for the company's CEO, Shaun Neff, as well, who said Future was his "ideal choice."
"Future is a trailblazer in trap music who's writing some of the catchiest hooks out there, but also transcends genres," said Neff. "That's why you'll find influences from hip hop, athletics, urban style, and high fashion all weaved into the fabric of this exciting new collection."
The collection, dubbed NEFF x Freebandz, will feature tribal themed T-shirts, sweatshirts and headwear inspired by the rhymer's style. The word "WARRIOR" will appear across the back of the baseball tees as a "subtle nod to Future's desire to continue to exceed expectations." The number "06" will also be featured on the tees to show love to Future's hometown, Kirkwood, Georgia, also known as Zone 6.
In celebration of the collaboration, fans will get the chance to win a pair of tickets to Future's Purple Reign tour as well as a private meet and greet with the rhymer. The Future Hive can enter the contest between Christmas Day (Dec. 25) and Feb. 1, 2016 on Tillys.com.
Fans can also grab NEFF x Freebandz gear exclusively on NEFF Headwear's website starting on Tuesday (Dec. 22). Check out the video above to see some of the gear available.