Contact Us

Beyonce Debuts Pulse NYC Fragrance During Manhattan-Inspired Photo Shoot

Want to smell like Beyonce? Well, the songstress is preparing to unveil her fifth fragrance, Pulse NYC.

Now it’s no secret Queen Bey hails from Houston. So why is she creating a scent that originated in the Big Apple? These days, she calls New York home. In an interview during the campaign photo shoot, the ‘Love on Top’ singer reveals her inspiration behind the perfume. “I thought, now that I am a New Yorker, and I’ve learned about how I can accomplish anything in this city, I felt it was an appropriate energy for the new fragrance,” she explains.

Beyonce gives a behind-the-scenes look as she poses for photos. One look finds her donning a disco-ball inspired mini dress while in another she’s sporting a dazzling silver number.

Photographer Jean-Baptiste Mondino captures the Destiny’s Child frontwoman as she flirts with the camera. “He’s just so classy and he knows how to make a woman feel beautiful and look beautiful,” Beyonce says of Mondino.

Before the clip comes to an end, the chanteuse pulls the Pulse NYC bottle close to her face and says, “As you can see it’s my favorite color.” After all, she named her daughter Blue.

Recommended For You

Around the Web

Best of TheDrop

Leave a Comment

It appears that you already have an account created within our VIP network of sites on . To keep your personal information safe, we need to verify that it's really you. To activate your account, please confirm your password. When you have confirmed your password, you will be able to log in through Facebook on both sites.

Forgot your password?

It appears that you already have an account on this site associated with . To connect your existing account just click on the account activation button below. You will maintain your existing VIP profile. After you do this, you will be able to always log in to using your original account information.

Please fill out the information below to help us provide you a better experience.

(Forgot your password?)

Not a member? Sign up here

Sign up for quickly by connecting your Facebook account. It's just as secure and no password to remember!